In today’s competitive market, associations constantly strive to deliver exceptional value to their members. This might involve hosting educational and networking events, providing access to in-demand professional development resources, and advocating for impactful industry-related legislation. But achieving these goals requires a strong financial foundation. This is where the power of partnerships with sponsors and advertisers […]
Associations play a vital role in industry growth, advocacy, education, networking, and professional development. However, attracting new members in an increasingly competitive environment can be a challenge. LinkedIn can be used by organizations seeking to expand their reach and grow their membership. This article explores strategies that can be used by associations to leverage LinkedIn […]
Advertising Sales Representative (Updated 5/29/24) We are currently seeking a highly motivated advertising sales representative with proven experience in all aspects of advertising sales – digital, print, sponsorship, etc. This individual will work primarily on acquiring general advertising business and establishing new accounts for an important client in the science sector. Essential Job Functions: Effectively source […]
FINDING NEW LIFE IN WHAT YOU ALREADY HAVE Many associations may be leaving options for leveraging existing content and untapped resources on the table. BY THOMAS MARCETTI, SIGNATURE MAGAZINE As the vice president of sales and marketing at GLM Communications, Jacqueline Tobin is responsible for developing strategic marketing and sales plans that promote […]